Research has found that marketers believe they waste as much as 26% of their budget with ineffective marketing—with some believing that number to be as high as 80%!
Marketing comes in many different forms.
We tend to associate it with making sales, but marketing can be about raising awareness or providing information.
Even something as simple as making people feel welcome can be viewed as a form of marketing.
Church welcome banners are an excellent example of the importance of effective advertising for a non-profit organization.
If you’re interested in learning about the importance of good signage, where to use a banner, what to put on it, and ultimately how to create a good church welcome banner, carry on reading!

