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Research has found that marketers believe they waste as much as 26% of their budget with ineffective marketing—with some believing that number to be as high as 80%!

Marketing comes in many different forms.

We tend to associate it with making sales, but marketing can be about raising awareness or providing information.

Even something as simple as making people feel welcome can be viewed as a form of marketing.

Church welcome banners are an excellent example of the importance of effective advertising for a non-profit organization.

If you’re interested in learning about the importance of good signage, where to use a banner, what to put on it, and ultimately how to create a good church welcome banner, carry on reading!

Read more “What Makes a Good Church Welcome Banner?”

The tools used to get the attention of an audience has changed over the years.

The growing trend due to effectiveness includes large banners.

Most people assume the costs are prohibitive for smaller programs or venues.

But what if you could print large banners cheap and grab peoples’ attention?

Our digital world makes effective banners easy to create at an affordable price.

Promoting with banners is the latest sound marketing strategy.

Check out this article to see how you can print large banners cheap for an inexpensive campaign.

Read more “Marketing 101: You Could Print Large Banners Cheap”

Are you looking for a magnificent backdrop to take to the next sales convention that your company attends?

Do you want to have a banner that’s picture-ready at your next gala or company event?

If so, then you need to learn all that you can about optimal design for backdrops and banners.

Backdrop banners are a vitally important piece to the puzzle.

They can make your brand pop at the event that you’re attending, attracting more customers to you.

See below for an in-depth guide highlighting several key design tips that you should consider when creating custom backdrop banners.

Be sure to apply these to your design. Read more “5 Stunning Design Tips for Custom Backdrop Banners”

For a business relying on passive marketing, getting a sign to catch the eye and draw people in is crucial.

While design can help with this, picking the right kind of sign boosts the chances your customers see the sign.

Enter the feather banner, which not only gets attention because of its size and unique shape, but also because it moves in the wind to grab even more attention.

They can be carried and set up just about anywhere, making them a versatile and affordable sign option for your marketing plan.

Let’s take a look at the feather banner and the options you have when designing and using one. Read more “Feather Banner Printing: Understanding Your Options”

A custom printed fabric banner makes an excellent addition to that next family or work event.

A birthday fabric banner can be a special reminder of how much you care.

And a custom banner designed for your workplace can even boost sales.

But to take full advantage of fabric banner printing, you need to follow certain steps during the design and production processes.

The fabric you use might need special care.

Or you may need to transport your banner with protective packaging.

This article will take you through 9 steps for successful printing.

From design to long-term care, you’ll learn everything you need to know about fabric pennant banners.

Keep reading to learn more about fabric banner printing! Read more “Fabric Banner Printing: 9 Steps to Successful Prints”