Author: <span>Bill</span>

In 2016, trade shows generated a profit of 12.8 billion U.S. dollars.

Trade shows are one of the best marketing strategies you can employ for your business. It is an excellent way to generate leads and sales.

If you are looking to take advantage of trade shows, then you need to know exactly how you should prepare for it. One of the best ways to prepare for a trade show is to have a trade show checklist.

If you don’t have time to prepare one, here is an example that you can use to get yourself organized. Read more “Want the Best Exhibit at a Trade Show? Your Ultimate Trade Show Checklist”

Bill

So you’re thinking about opening up a pop-up – congrats!

Pop-ups are a $50 billion global industry and it’s only getting bigger. Fashion designers, online boutiques, and start-ups businesses are all going the way of the pop-up.

It’s not a complicated process, but there are some things you need to know to get started. In this article, we give you the lowdown on everything you want to know about running a successful pop-up event. Read more “Everything You Need to Run a Successful Pop Up Event”

Bill

If you’ve seen a banner covered by a repeating logo behind a celebrity at an event or stood in front of one yourself, then you’ve witnessed a step and repeat banner in action. It’s one of the most popular trade show trends.

This marketing tool has been showing up everywhere for a reason: it’s another way to promote your business for a modest fee. Photos featuring step and repeat banners tend to show up everywhere including news sites and social media.

Here’s everything you need to know about step and repeat banners and why they can be an effective way to promote your business. Read more “What Is a Step and Repeat Banner and Why Does Your Business Need One?”

Bill

Recruitment season means excitement! The past year for which statistics are available, around 100,000 men and 145,000 women nationally joined Greek letter societies. This number is trending upwards around 2% a year. At the University of Arizona, ASU, NAU, and other campuses this means showing your house pride with banners!

Great banner design catches the eye and draws people in. Take your cue from retail stores and use psychology to get noticed! Design, message, and style catch the eye and engage emotions. Read on to learn how your custom Greek banners can help you set the tone for a great new member experience. Read more “How to Design Custom Greek Banners That Get Noticed”

Bill

Do you need an inexpensive way to increase brand awareness of your business? If so, step & repeat banner might be just what you’re looking for.

First things first: what is a step & repeat banner?

Well, it’s a publicity backdrop that you always see at fashion and red carpet events. You know, that thing with company logos that celebrities stand in front of while having their pictures taken.

It doesn’t take a marketing genius to realize the potential on offer here. Think of all the high-profile images with your logo and company name in the background. They’ll get used everywhere, from newspapers to online journals.

Need some more convincing? Here are 5 reasons to use step and repeat backdrops at the next event you go to. Read more “5 Great Reasons to Use a Step and Repeat Banner”

Bill