In the third quarter of 2019, Out-of-Home advertising revenue was 7% higher than the year before.
That represents a $1.98 billion difference for that quarter alone. In total, the OOH sector made $6.44 billion from the first to the third quarter of 2019.
What’s even more surprising is that several tech firms, such as Amazon and AT&T, were among the top spenders in OOH ads.
If these digital firms spend a lot of money on physical, outdoor signs, then so should you.
Them investing in the best outdoor signage should be enough proof that these ads are vital to brands.
The big question now is, why exactly are these marketing tools crucial to businesses? How can they help make your cash register ring?
We’ll get to the bottom of all these questions below, so be sure to read on! Read more “Why Having the Best Outdoor Signage is a Must for Your Business”

