While digital marketing is all the rage these days, there’s still room for some real-life printed materials.
Some of the best marketing tools are outdoor banner signs. While simple, they offer many advantages over other forms of advertising.
Read on to learn about all the reasons you need banners for your business.
Some businesses have a massive marketing and advertising budget.
They’re able to splurge and buy TV commercials, billboards, newspaper ads, and many other promotional materials. But these are things that a small business can’t afford.
Banners represent a more cost-effective alternative to these expensive marketing tactics. For a cheap one-time price, your business can have its very own visual display.
No need to rent space on a billboard or buy a TV time slot. You own your own durable banner and can use it however you want.
A common grassroots marketing tactic is handing out and posting flyers, or sending out mailers.
These materials can be effective, but they’re also very wasteful. Printing all those flyers uses a lot of paper. They certainly aren’t doing the trees any favors.
Flyering also produces a lot of waste. How many of those flyers will end up crumpled in a trash can or left on the ground? Almost all of them.
Substituting flyers with a banner is a more eco-friendly solution. You’ll get many uses out of a banner, and you won’t have the problems of waste.
Most marketing tactics involve promoting something in the future. In contrast, outdoor banner signs are most powerful in the here and now.
You could advertise a special event like a grand opening or sale for weeks. But with banners, you’re opening the door for walk-ups. Someone who hadn’t heard the word is now suddenly engaged with your brand.
This is especially useful for when you’re in a public place. A person taking a stroll through a park or simply walking down the street immediately becomes a potential new customer.
A boring storefront or plain convention booth isn’t going to do much to attract eyes.
A banner allows you to be a bit more flashy. It’s an opportunity to show off your brand’s creativity and personality through the graphics you use.
If you need to add more style and flare to your brand’s marketing, a banner is a great route to go.
Banners are durable and reusable. They also aren’t permanent fixtures. This opens up a lot of possibilities for how you use them.
On your own business property, you can hang them up outside your store. You can put them up on your building’s awning for people to see as they walk inside. Or you can attach them to fences and walls closer to the curb to draw people in.
But you can also take those banners on the go, too. If your business gets a booth at an exhibition event, or sets up shop in a park or community square, you have the perfect resource to tell people who you are and what you do.
Buy Your Own Outdoor Banners
Ready to purchase some promotional banners for your business? Contact AZ Banners to get a free quote today.
Are you looking for quality, eye-catching banners for an upcoming business promotion? Order printable banners online from AZ Banners today. We offer great service and quick turnaround!
Or call us at 480-718-0544 ~ Our products ship fast, anywhere in the U.S.!